The last two years hit shopping festivals hard, with the pandemic ruining shopping plans for the whole country. With lower incomes and family health hazards to deal with, any plans of buying new things even at discount were put on the back burner. But now that things have seemingly normalized again and businesses are starting to get back on track, the shoppers are coming out as well. This Memorial Day is set for a great shopping sales boom.
There might be some exciting new categories on sale too this year. We’ve put together a few tips that can help you make the most of Memorial Day sales and get value for your money this year.
Be ready for great deals on some new products
There are a few product categories that are normally favored by retailers during Memorial Day sales. You can expect the usual products such as mattresses, kitchen appliances, and laundry appliances to be offered at heavy discounts this year as well. Many of these promotions have already begun.
However, this year, in 2022, you can expect a few additional product categories to be put up for sale as well. Retailers are expected to target sales at the activities that Americans have started to do more often since 2021. This includes camping trip essentials, products for home improvement, backyard barbecue equipment, etc.
Consumers are expected to ramp up their traveling this year, so travel discounts will continue. And travel normally means extra shopping for clothes. Along with this, customers are expected to shop more for clothes as well in 2022. With travel set to increase, discounts on airfares are also expected. Memorial Day sales are also set to include hotel room discounts, along with offers on car maintenance services and products, and road trip supplies.
Using the power of data analytics, brands are able to look at what customers are searching for online and analyze their needs accordingly. Sales offers and discounts are then targeted at each individual accordingly to encourage customers to buy what they are looking for. This is especially very effective on online platforms. The customer’s journey from searching for something to getting a targeted ad carrying a great sale about it to actually paying for it happens faster than you think.
Given the effects of the pandemic, retailers expect customers to continue shopping more online this year as well. therefore, shopping malls may not be as crowded as they were 3 years ago.
Make a plan before you buy
This year, whether you’re planning to shop online or go to a physical store, make a plan before you buy. There are different ways of saving money this Memorial Day.
The first step is to make a list of the things you really want to buy during this sale season. This way, you’ll know exactly what you want to buy. You won’t be distracted by other offers and products you see when you shop. It is natural for you to be tempted to buy things you may not need when you see them being offered at good discounts. Keeping your focus is what can help you save money.
In case the items on your list are not available on sale, don’t buy other things just to feel good about yourself or to take advantage of the offers.
Create a budget and stick to it
It is important to create a budget for every shopping spree you go on, especially when there is a sale. It is so easy to get carried away. Don’t splurge on what you don’t need just because they are available at cheap prices. Set a budget for yourself. This way, you’ll know your limits. As long as you stick to your budget, you won’t go overboard with your spending.
No bargain is worth it if you’re going to end up in debt or financial difficulty. Make sure that every item you buy this Memorial Day is of value to you and will be used regularly. If you think sticking to your budget is going to be difficult, change the way you pay for your purchases. You can also check out what we recommend for your Memorial Day shopping cart.
It is easy to spend when you have a credit card as you don’t need to worry about money even if you don’t have it now. The worry starts when you get your bill at the end of the month and you can’t pay it off. So, try using cash instead. Or use a payment account like Venmo or PayPal. This way, you’ll use only the money you’ve set aside for the items on your shopping list, preventing unwanted spending.
Don’t limit yourself to particular stores
This applies more to those who are planning to shop online this Memorial Day. Don’t restrict yourself to certain types of stores. Keep your options open and check out different types of retailers. As usual, you may tend to visit websites of large departmental stores, big-box stores, travel agencies, home improvement stores, etc. But you just may find excellent deals at dollar stores as well. Take a look, you might be surprised at the great offers you get when you least expect them. Budget retailers often offer discounts on items you may use only a few times before you throw them away.
